Keeping track of the site statistics is probably the most underestimated secrete of a successful blog. The ideal way to know and reach your audience is through your traffic statistics, and this much is provided by Google Analytics for Free. No one knows his audience best than himself, but Google Analytics allows us to collect even more information about a certain visitor in just few seconds. In This article, we will comprehensively discuss why Google Analytics is crucial for Bloggers and in the end, would learn How to Install Google analytics.
Why Google Analytics is Significant for Webmasters?
Track Geography of your Visitors:
How Much Time They Spend?
Keeping track of average duration visits of visitor play’s significant role is building the reputation of a blog. It gives the idea whether your content is reaching the right audience or not. On the other hand, it highlights those pages which have a high bounce rate. Basically, it helps us in removing all the loopholes that interrupt a user-friendly experience.
From Where Did they arrive on your Website?
This section will enable you to keep track of from where your visitors are landing on your website. It provides comprehensive details about the Referral as well as organic Traffic. It shows you what percentages of visitors are coming from search engines mainly Google, Bing or Yahoo. Under referral traffic, it displays all those links which are acting as a source of traffic for your site.
Which Content is Gaining Most Traffic?
It also helps in discovering that which content is getting maximum exposure from Search engines. By knowing the content, we can utilize the traffic and can make some extra affiliate sales from that certain content. Here, you have to be productive and think how you can utilize the traffic flow. It will also report those contents which have less traffic flow that needs your attention.
How To Sign up For Google Analytics?
First thing first visit the Google Analytics sign up page and log in through your GMAIL Account. However, if you do not have a Gmail account, then first register a new account at Gmail.
After signing-in to your Gmail Account it will redirect to a new page where a window will prompt like shown below. This is the place where you will sign up for Analytics. Just hit the "Sign UP" button and head to the next step.
Now in this step you have to enter your personal details like Website name, Website URL, Time zone and other stuff. Carefully fill the details correctly and once done, hit the "Get Tracking ID" button and proceed to the next step.
On pressing "Get Tracking ID' button, a new window will prompt, Which would consists of a Google analytics terms of service agreement. Careful read it and press "I Agree" button, and head to the next step.
How to Install Google Analytics in Blogger
Tracking ID Method
Copy the "Tracking ID" i.e. UA-XXXXX-Y or UA-XXXXX-YY from the Analytics Admin Panel. Now go to Blogger.com >> Your Site >> Settings >> Other >> Google Analytics >> and paste your Tracking ID in the text area.
Analytics Code Method:
Add the following code in your Template right above the </body> tag. Remember: Don't forget to insert your tracking ID in the coding. Replace UA-XXXXX-Y with your tracking ID. Once every thing is done, Save the template.
var _gaq = _gaq || ;
ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js';
var s = document.getElementsByTagName('script'); s.parentNode.insertBefore(ga, s);
In this era, it is a must have for every blog no matter whether they are large or small. It's a tool that keeps and eye on your visitor every day, every hour, every minute, even every second. Feel free to ask your questions and queries using the comment form below.