How To Make Your Blogger Template SEO Friendly

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Do you want to make your Blogger template SEO friendly but don’t know how the whole thing works? Optimize a blogger template with proper SEO is extremely crucial because it indicates how well your site is being  crawled. On the other hand, Search Engine Optimization doesn’t possess the same significance that it uses to have in the past because now Google’s main priority is quality content. Still, optimizing templates with correct technique will not harm you instead your visitors will enjoy the fruitful changes that you have done in your template. Most of the blogspot users think’s that SEO stands for the number of backlinks but deeply it means how well a certain page is organized with proper attributions i.e. H2 Tags, Permalinks, and etc. If you are trying to make your existing Blogger Template Search engine Friendly, then you have arrived to the correct destination. Today we will discuss how we can optimize our Blogspot Template for Search engines.

1. Adding Proper Meta Description and Keywords Tags in Blogger Template:

Most of the Blogger Templates are designed by unknown designers so it is quite clear that it lacked a lot in SEO. If you have ever edited a Template, then you might have noticed that most of the templates don’t have Meta tags. Though, Meta tags and keywords can be changed with New Search Preference tool but doing things manually has greater significance so, first we have to optimize our Blogger Template with Meta tags.

  • Just Go To Your Site >> Template >> Edit HTML >> Proceed
  • Search For <head> and just bellow it paste the following Code
<meta content='text/html; charset=utf-8' http-equiv='Content-Type'/>

<meta content='Your_Site_Description_Here' name='description'/>

<meta content='Your_Site_Keywords_Here' name='keywords'/>

  • Replace Your_Site_Description_Here with your site description but make sure it shouldn't exceed 60 characters. Also replace Your_Site_Keywords_Here with 10 to 15 keywords that relates your site niche. 
After adding the above Chunk of codes, you have successfully enhanced your SEO. Now when crawlers will crawl your home page they will be able to learn much more about your site because through Meta descriptions and keywords tags, you are giving them brief introduction of your site.

2. Using H2 Tags in Your Blogger Post Title:

H2 tags are of greater significance because these little tags allows search crawler to identify which keyword to rank higher in the Search results. If you have ever noticed that the Tags which are associated with Blogger post titles are mostly H3 tags which certainly drop the worth of a certain keyword so, it is extremely crucial that we utilize H2 Tags in our Blogger Post Titles. To change your existing post title H3 Tags To H2 do as follows.
  • Just Go To Blogger.com >> Template >> Edit HTML >> Proceed
  • Don't forgot to Check/Tick Expand The Widget Box.
  • Now search for the following or similar codes in your template.
<h3 class='post-title'>
     <b:if cond='data:post.link'>
       <a expr:href='data:post.link'><data:post.title/></a>
     <b:else/>
        <b:if cond='data:post.url'>
          <a expr:href='data:post.url'><data:post.title/></a>
        <b:else/>
          <data:post.title/>
        </b:if>
     </b:if>
      </h3>

  • When you find the above code or a similar one replace it with the following code.
<h2 class='post-title'>
     <b:if cond='data:post.link'>
       <a expr:href='data:post.link'><data:post.title/></a>
     <b:else/>
        <b:if cond='data:post.url'>
          <a expr:href='data:post.url'><data:post.title/></a>
        <b:else/>
          <data:post.title/>
        </b:if>
     </b:if>
      </h2>

Now your H3 Post titles are changes to H2 tags. You have wait around a week till the crawlers update their history, and soon after it you will notice a breeze of traffic flowing all round your site. Remember: Only update your H3 tags if you are not getting sufficient traffic from search engines.

3. Optimizing Blogger Post Titles:

If you Blogger template is not optimized for Proper Post Titles then you might have noticed most of your Posts first shows (YOUR_BLOG_NAME), then it shows (YOUR_POST_NAME) which indicates that your targeted keywords is showing at the end, instead of appearing up front. 

For Example, on a blog we published a post with Name “This Article is Written By Syed Faizan”  and your blog title is “My Blogger Lab” then it would appear like this in the Google Search engine “My Blogger Lab : This Post is Written By Syed Faizan”. So, it is crucial that you move your Blog Title in the end i.e. “This Article is Written By Syed Faizan - My Blogger Lab”.

  • Go To Blogger.com >> Template >> EDIT HTML >> Proceed
  • Search For  <title><data:blog.pageTitle/></title> (usually at the top of your template). 
  • When you find it just replace it with the following coding.
    <b:if cond='data:blog.pageType == &quot;index&quot;'>
    <title><data:blog.pageTitle/></title>
    <b:else/>
    <title><data:blog.pageName/> | <data:blog.title/></title>
    </b:if>

That't it save your template and now your Post titles will show your SITE_NAME at the end of each and every post.

From the Editor's Desk:

By apply these three techniques you will surly notice a significant increase in your website Traffic, but if you are already getting heaps of traffic then you don’t need to do anything just work on building quality Content. If you need any help feel free to ask till then, peace, blessing and happy SEO optimizing.
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The Editorial Team of MyBloggerLab consists of a group of Professional Blogger geeks Led by Syed Faizan Ali (Founder of MyBloggerLab).

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51 comments

August 16, 2012 at 12:36 PM

Super Dear :) Nice Tut Thanks For Share :)

August 16, 2012 at 1:13 PM

Another execellent article.
Keep up bro:)

Anonymous
August 16, 2012 at 1:21 PM

Hmmm you have written wrong we do not have to paste meta tags above the [head] tag but we have to paste it below the [head] tag, please check it out dear :)

August 16, 2012 at 1:56 PM

Well, i just wanna share/say my opinion. I myself prefer to set my post title to H1 tag, not H2. I consider that search engines love H1 tag, so i set it to H1. And otherwise, i set my blog title to H2 cuz i consider that it's just like something that useless. Did i make any mistake? :)

By the way, i also a good enough Seo tips to read. Take a look if you'd like: Good Seo Tips To Rank Higher

Editorial Team MOD
August 16, 2012 at 1:57 PM

Thanks! It is Updated.

Editorial Team MOD
August 16, 2012 at 2:02 PM

I Don't Think so using H1 Tag is a Great Approach Specially in Your Post Titles. Because H1 Tag is very special and it is Not for Blog Title. If you will use too many H1 Tags then Google might become curious and the chances are extremely high that they might penalize you. So H2 Tags are Preferred as Far as Better SEO is Concern. Peace and Blessings

August 16, 2012 at 2:23 PM

Great points there. In addition, "search description" should be enabled so you can always add "description" to individual posts.

Editorial Team MOD
August 16, 2012 at 2:27 PM

Yes We have Already Cover An Separate Article On Search Preference And it is Added to the Related Linking. Thanks Peace and Blessings

August 16, 2012 at 2:52 PM

Well, is it still a matter if my home page is set to noindex? I've been using that methode for several months and so far everything is okey.

Editorial Team MOD
August 16, 2012 at 3:21 PM

First We Though to Write a Little About Search Preference but this post was Dedicated to template SEO so we just exclude it. However, it is the perfect SEO Practice.

August 16, 2012 at 3:49 PM

hello faizan bhai!
Please make a logo for me as soon as possible. I give all credits to mbl for preparing mybloggernews logo.
If you dont mind i want to add you to the admins of mybloggernews.com
reply me...
Allah hafiz

Editorial Team MOD
August 16, 2012 at 7:45 PM

Hey, I have Told our Designers To Design a Logo For Your Blog it will take up to 2 to 3 Days for completion. Please maintain Patience.

Editorial Team MOD
August 16, 2012 at 7:48 PM

Setting a Home Page to Noindex is the worst thing. I Don't think that's a Good Idea and would never recommend anyone to do that. Nevertheless, if it is working fine for you then go a head and Enjoy. Peace

August 17, 2012 at 8:10 PM

I always prefer to set Post titles of Individual Posts and pages to H1 tags.
In home page we can easily change post title to H2 tag as well.. So that it will avoid too many H1 tags in Home page and we can easily give Importance to post titles by adding H1 tags in Individual pages.

Have a Look to http://www.devmagpress.com/. I implemented it here to give a little SEO boost.
I think we don need to add home page title along with post title in Post pages. It always lead to big and long titles which may lead to exceed 70 characters. Google itself is not recommending long titles in their SEO guide.
I think you forget about custom perma-link feature.
Using custom perma-link feature we can always create small perma-links by removing stop words from links. I still remeber a video matt explaining importance of small links.

Editorial Team MOD
August 18, 2012 at 4:18 AM

It Seems Like You are on WordPress.

August 18, 2012 at 8:18 AM

No Syed.. Devmagpress is a blogger blog.

August 18, 2012 at 8:43 AM

Most of WordPress themes are coming with these feature. An big blogs are also using similar kind of header tag optimization. That is why i suggested it here as comment for blogger blogs for better optimization.

Editorial Team MOD
August 18, 2012 at 10:21 AM

Yes, I Agree with the Fact that WordPress is Robust Platform and I have seen lots of WP Blogs which are using two Different Header Tags on Home and Post Page. Thanks For the Tip Brother. We Appreciate it

August 23, 2012 at 1:31 PM

Hmm!!! greate post there o.
But with the mind of google now we must first established on how to write a perfect content
http://updatenewsarena.blogspot.com

August 23, 2012 at 1:31 PM

Hmm!!! greate post there o.
But with the mind of google now we must first established on how to write a perfect content
http://updatenewsarena.blogspot.com

September 26, 2012 at 12:17 AM

thanks friend this is really a helpful information i have applieid all the tips to my blog and i expecting for a good result: my blog is
Technoworld

September 28, 2012 at 10:41 PM

In my template there are two chunk of codes of H3 tag
I think one is for the mobile template. How do I find that. Should I replace both of them with the H2 tag that you have given?

October 14, 2012 at 2:41 AM

how to get more audiences to my blog by seo..please tell me

October 19, 2012 at 11:52 AM

SUPER DUPER COOL,, Thanks now i m going to apply it :)

October 27, 2012 at 4:15 PM

Thanx alot for this nice and must know article!

November 11, 2012 at 3:27 AM

How do we put the keywords??? Seperated by 'comma'???

November 19, 2012 at 5:57 AM

i had use meta taq,
but my blog has bad seo.
what is the best way,
use H in template or in a post?

Editorial Team MOD
November 19, 2012 at 8:58 AM

Apply the steps we have mentioned above and your blog would become SEO Optimized. You can use H3 tags in Blog Post too. Peace

Dea
December 24, 2012 at 7:51 PM

Thanks for information :)

December 26, 2012 at 10:29 AM

There is no code in step 2. what we have to find in tempelate?

Editorial Team MOD
December 26, 2012 at 1:32 PM

Thanks For Informing us. We have Updated the Article. Peace

Anonymous
December 31, 2012 at 3:55 AM

Nice Blog

February 10, 2013 at 10:56 PM

Really informative.. and now i find the reason why the blog post appears first in Search!!! Kudos.

Anonymous
February 12, 2013 at 4:33 AM

Hi friend, i have made drop down menu bar for my blog. and it works fine on firefox and chrome but it doesnt work properly on Internet Explorer ? do u have any idea how do i solve this problem ?

Editorial Team MOD
February 12, 2013 at 5:40 AM

Your Drop down menu is not optimized for Internet Explorer

February 18, 2013 at 1:01 AM

thank you very much for the valuable information

February 18, 2013 at 1:02 AM

u have .. Just search it with <h3 and like this
then you will find dude
in first time i have also faced the same.. After ding this i found the code so keep rockes

March 3, 2013 at 7:04 AM

Now I am a regular visitor of your blog and It help's me very much.

March 6, 2013 at 12:51 AM

Thanks, I hope these changes will increase traffic to my blog
http://hotblogpost.blogspot.com/

March 10, 2013 at 7:18 AM

Syed bhai
when i pulished new post it apear in search engine after 10 days now i have 17 post and blog is about 1 and half month old..

First i was better and get the result in search engine after 3 to 4 days but now its take upto 10 days..

And the second thing is that google does not index my pages automaticaly although i have submitted the sitemap and trying twice...

so whats the problem my post apear in search result after 10 days how to do better.....

May 29, 2013 at 4:27 AM

bro ab blogger ka template change ho gaya hai thora sa ab main yeh code kesay add karon

Editorial Team MOD
May 29, 2013 at 8:25 AM

What problem you are facing?

August 29, 2013 at 5:29 PM

What does this mean and how do you do it? Don't forgot to Check/Tick Expand The Widget Box.

August 29, 2013 at 5:38 PM

I did it thanks. I only get 13% traffic from the search engines so this will help.

September 7, 2013 at 3:45 PM

My blog went from 12.9% to 14.6% in a week and it is still climbing.

Editorial Team MOD
September 8, 2013 at 11:12 AM

That's a great sign. Thumbs UP

Editorial Team MOD
September 8, 2013 at 11:24 AM

This fuction is depricated by blogger so don't worry leave that thing

January 11, 2015 at 8:19 AM

You recommend people to use H2 tag for post title, while yourself using H1 tag. Isn't that confusing? Or you don't really trust your own tips?

Editorial Team MOD
January 27, 2015 at 8:04 AM

Hi,

This article was published in 2012

And This article sets all post title to h2 on archive page and homepage. However, a better approch is to only show h1 tags on Post when it is opened. While on arhive pages its h2.

Please use our templates from http://www.templateism.com if you want h1 tags on posts pages and h2 on arhieve.

Cheers

March 12, 2017 at 11:26 AM

Nice article...Thanks Faizan, probably need to verify my template and make the changes...

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